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Running a Seasonal Business: What Every Owner Should Know

business finance financial tips

If your business has a busy season and a slower one, you know the financial highs and lows can feel intense. Whether you're preparing for peak months or navigating the quieter times, good planning makes all the difference.

Here are some financial tips to help you manage your seasonal cash flow and set your business up for year-round stability:

  • Use your peak-season income to support slower months. Look at your full-year forecast, not just your high-revenue periods.
  • Put money into a savings account when revenue is strong. It’ll help cover overhead when things slow down, so you can avoid scrambling.
  • Review last year’s sales and expenses. Are there patterns? Knowing when to cut back or ramp up spending can help you stay in control.
  • Know how much you need to bring in each month to cover your essentials. That number matters even more for seasonal businesses.
  • Use the off-season to catch up on your books, review your pricing, plan content, or invest in systems that will make your busy season run smoother.
  • Build business credit by making timely payments and keeping credit usage low. Strong credit can open doors to better funding and terms when you need them.
  • Apply for a line of credit while revenue is strong. It gives you financial breathing room during slower months and keeps you from relying on high-interest options.


We help businesses from all backgrounds, shapes, and sizes. Whether you're just getting started or scaling to the next level, numbers are the language we speak and we use them to help you build clarity, strategy, and stability in your business.

If you're ready to get clear on your cash flow and plan with more confidence, reach out. We'd love to support you.

Hi, I'mĀ Virginia Braun

Here to bring order to your books and confidence to your business

You may know me as THE Catholic Bookkeeper. I love Jesus and keeping small business owners profitable and open. I've worked with many Shopify and Service Based Small Business Owners building profitable and reliable businesses to support their families.Ā 

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